Established created a pattern which generated an intoxicating, dizzying optical illusion, reflecting the intoxicating effect of the product as well as the fun of the party. By shrink-wrapping this graphic pattern all over the bottle, it popped off the shelf, setting it apart from its competitors over the holiday season in a cheeky and amusing way.
Bottle design of fragrances for Victoria’s Secret: Fearless, Angels Only and Heavenly.
Bath & Body Works
Projects for Bath & Body Works