Svedka

packaging redesign

In 2004 Established was hired to design the packaging and identity for what was then a small, start-up vodka company, operating almost entirely in the off trade. The new design allowed the brand to expand into bars and restaurants, as well as to grow its existing business. Svedka was sold in 2007 to Constellation Brands for $384 million.

Svedka

packaging redesign

In 2004 Established was hired to design the packaging and identity for what was then a small, start-up vodka company, operating almost entirely in the off trade. The new design allowed the brand to expand into bars and restaurants, as well as to grow its existing business. Svedka was sold in 2007 to Constellation Brands for $384 million.